Pip’s Delicious Bakery

Description

Pip’s Delicious Bakery is a bakery in Leeuwarden that specialises in gluten-free and vegan cakes and pastries. All of their products are made with natural sugars and ingredients, ensuring a rich flavour and homemade taste. The owner, Patricia, values creativity and accessibility, and creates a safe and welcoming space where nobody feels excluded because of dietary restrictions.

While designing the business cards, I drew inspiration from the bakery’s identity - most importantly its recognisable bright blue front. The visuals are connected to the bakery’s location: it feels fresh, creative, and comforting, while also reflecting the owner’s artistic vision.

To further bring Patricia’s personality into the design, I transformed her handwriting into a custom font that is authentic and reflects the bakery’s character and welcoming atmosphere.